Pitch Story Lab is the student-run creative agency at Duke University
We’re the next generation of storytellers.
WE’RE AN AGENCY POWERED BY
Founded in 2017 as a way to help fund The Chronicle, Pitch Story Lab is a band of student creatives and full-time marketing professionals who help clients transform their vision into a story fit for Gen Z audiences.
Gen Z Insights
Deploy a custom survey directly to college students at Duke or across the nation.
Social Media Advertising & Content Strategy
Boost the performance of your social media channels with a research-based strategy.
Email Marketing Content Strategy
Grow your email marketing lists and deliver high-performing emails.
Search Engine Optimization Strategy
Embark on a long-term strategy to increase your pagerank on sites like Google, Yahoo, and Bing.
Competitive Analysis Report
Build an in-depth analysis of the competitors in your industry.
Everything from interviews to event recaps to short films.
Headshots, product photography, event photography.
Writing that makes an impact and enhances your visual content.
Generate content for your website that is informative, entertaining and helpful for your target market.
Infographics, advertisements, annual reports, doodles, logos, and more.
Easy to manage websites that look great and enhance your digital marketing strategy.
Gen Z Influencer Marketing
Deploy a team of Duke students to share your message on social media.
Social Media and Email Marketing Content Calendar
Build a database of visual and written content custom-made for your social media channels and or email marketing list, with recommended dates and times for publishing.
Search Engine Optimization
Hand over your SEO strategy – we’ll create the content and organize it according to SEO best practices.
Working at Pitch has been one of the most fulfilling experiences I’ve had at Duke. Not only was I able to gain experience in multiple marketing roles and have tangible products to showcase, I was able to expand my perspective on what I thought marketing was and even what I was capable of. The biggest plus, however, was being part of a team of professionals and other student creatives that support, inspire, and create. (Oh, and, the snacks that are always at the office.)
Class of 2022, Director of Creative Services